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Why buy from us? Our product was designed by a physician and a software engineer to create a real business solution for a real practice. Our goal was to create a product that can make your office run more efficiently, improve patient education, and increase your business. We have achieved all these goals.
Goal: Operate More Efficiently
Do you mail registration forms to your patients? Would you like to reduce or
eliminate the cost of mailing out these forms? By uploading your registration
forms to your web site and directing your patients there, you can greatly reduce
your mailing budget and the time it takes your staff to make copies, stuff
envelopes, etc. Dr. McLaughlin has reduced his mailing costs by 80%, a savings
which more than pays for his web site subscription.
Too many phone calls and frustrated patients leaving messages? Patients can use
your Doctors Web Rx website to get information on office hours, locations, maps,
etc. If you elect to use secure messaging, patients can request appointments
and prescription refills through your web site. Your staff can more quickly satisfy
these requests and reply via the message system instead of using the telephone.
Goal: Improve Patient Education
One of Dr. McLaughlin's chief concerns is patient education.
To that end, we provide a Patient Education page that includes provisions for
both links to external web sites and your own education documents. We start you
out with a base set of links selected by Dr. McLaughlin and other physicians.
You can select any of these you wish or enter links of your own. You may also
upload your own documents you have written and make them available to your patients.
With our free setup and maintenance policy, email or send us your documents and
we will put them up on the site for you. We are also investigating hosting video
education on our site for those practices whose patients would benefit from it.
Goal: Increase Business
Every day more and more prospective patients turn to the Internet to search for a physician. People use search sites such as Google and Yahoo to accomplish this. There are two ways your web site can appear as a search result, the "free" way and the "paid" way. We work hard to get your site to appear both ways.
The "free" way:
We purchase software that submits your web site to search engine sites such as
Google, Yahoo, AOL, MSN, etc. This software helps get your site listed on search
engines.
However, it does not guarantee that your site will appear in a search result.
No one can guarantee that, because no one has control over how Google and Yahoo
and others run their site except Google and Yahoo.
The "paid" way: As a part of your subscription we purchase a Google Ad that appears when specific, targeted keywords are entered. For example, if you are an allergist practicing in Miami and a person searches Google for "miami allergy", your ad will appear on the right side of the screen. Depending on the area of the country you are in, you can elect to increase your budget with us to achieve higher positioning on the screen. The higher your ad, the more results you will get.
Using these two tactics, Dr. McLaughlin has seen a 10% increase
in new patients because they are finding him on the Internet. Before we instituted these practices he saw little results from his old web site. Now his web site is working for him 24/7 to promote his services.
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